Jo Martin

Women's Career Coach & Mentor

Helping you ‘Own Your Road’

“I’m Jo Martin, the founder of Own Your Road. I help women in male dominated industries gain the clarity & confidence they need to achieve their ideal career”

My Story


I started Own Your Road to help empower women in a male dominated industry to be themselves while they achieve their ideal career. 

In my 20+ years working in a male dominated industry, I have seen far too many brilliant women take a back seat or act in a manner that isn’t them, and ultimately fail in their quest to succeed.

What Own Your Road stands for is:

  • Stamping out bullying in the workplace
  • Equality of working
  • Building your confidence without changing your natural style
  • Becoming a game changer, not a game player
  • Helping you realise your passion
  • Reducing unconscious bias in the workplace

We want you to be passionate about what you do, and have purpose as you set about your day. You will most likely have, or one day start a family that you will want to set an example for, and ultimately change a generation’s view on diversity and inclusion.

We want to drive toward a work space that is equal regardless of who you are. What matters should be how you do things. We want you to feel you have permission to be yourself, and not be so harsh on spending some time out on your own to get balance back in to your life.


Coaching – Mentoring – Corporate Training – Transformational Thinking – Speaker


Are you getting the promotions you want? Or do you feel like you are always getting overlooked at work???


I’m sorry. The good news is, I can help. I have travelled the very road you are on AND I’m now in a place of leadership that I never thought was possible, so I am confident I can help YOU.

About Jo Martin


I am a corporate executive & entrepreneur with 20+ year of leadership and success in the corporate arena.

I am passionate about empowering women in the workplace and seeing them succeed.


Specialties: leadership | entrepreneur | mentoring | corporate training |  advice | leadership development | personal development | logistics | public speaking

Featured Publications


3 Leadership lessons I learnt from a recent Gym challenge

I’m always keen to learn how I can become a better leader, but I never thought that I would learn some amazing lessons from the team at my favourite gym, Highlow Fitness.   I’ve been attending this fantastic gym, my local @ Ramsgate for the past 5 years, and love...

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Don’t Wait Any Longer. Start Owning Your Road Today!